WideOrbit and Mediaocean Partner to Improve Avails Responses, Proposals, and More
Learn MoreProgrammatic TV Ad Buying Models
Whether you want to extend a video campaign across media platforms, place an opportunistic TV spot buy or streamline an existing partnership, WideOrbit offers a buying model that will work for you.
Open Marketplace
Secure spots directly from stations as little as 7 days from air and optimize campaigns mid-flight based on performance. Spots aren’t guaranteed until an offer is accepted by the seller.
Programmatic Direct
Automate traditional TV buying workflows including avail requests, responses, proposals, negotiation, orders, stewardship, and creative. This guaranteed buying model is perfect for buyers who have pre-existing business terms with TV stations.
API Integrations
Bring TV inventory from more than 1,000 stations into any buying console. DSPs and other technology partners can integrate with TV station inventory through our API.
Programmatic TV Buying Updates
Get the reach, targetability, and brand safety of TV
Largest source of inventory
Reach over 110 million or 96% of United States households with access to premium inventory from more than 1,000 broadcast TV stations.
Brand safety
TV is the ultimate in premium video. You'll know exactly when and where your spots ran in real-time.
Simple & effective
Make offers to hundreds of stations simultaneously on a single order. Optimize campaigns as results come in.
What can we do for your business?
Learn how WideOrbit solutions manage and monetize your content, everywhere.