Digital

WideOrbit's comprehensive suite of digital solutions help broadcasters and networks of all sizes streamline operations and monetize their digital audio and video content.

Connected TV (CTV) and Over The Top (OTT)

The convergence of video consumption across digital services, both live-streaming and on-demand, presents both challenges and opportunities. WideOrbit’s Connected TV (CTV) and Over The Top (OTT) solutions help streamline sales and operations to expand reach and drive revenue.

WO Traffic - Digital Orders
WO Network - Digital Orders

A licensed module that integrates with ad managers, such as FreeWheel and Google Ad Manager, Digital Orders for WO Network or WO Traffic allows networks and local broadcasters to sell, fulfill, invoice, and report on digital campaigns within their existing WideOrbit workflows.

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WO Program

Helps broadcasters streamline workflows with centralized scheduling tools to efficiently manage network and affiliate scheduling across properties and time zones, as well as align linear and non-linear/VOD scheduling across platforms, including vMVPDs such as Hulu, Sling, etc.

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Coming Soon! Addressable Ad Replacement in WO Traffic

Enables a playlist to be sent to both broadcast automation and streaming ad servers. Broadcast spots on the live stream can achieve extended reach or they can be replaced with addressable ads. Streamed impressions can be monetized through Digital Orders or performance billing.

Discover how WideOrbit’s digital video solutions can help you maximize revenue.
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Digital Audio

Effortlessly connect with both listeners and advertisers with connected solutions that eliminate operational silos and consolidate linear and digital workflows. You’ll gain access to new revenue and extended reach.

WO Ad eXchange

Automates ad transactions, with advanced targeting and support for both publisher-direct sales and real-time bidding. WO Ad eXchange connects directly with publishers, like Audacy's AmperWave, so direct deals and winning bids are inserted into live streams and on-demand content within seconds of receipt.

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WO Traffic - Digital Orders

A licensed module that integrates with ad managers, such as FreeWheel and Google Ad Manager, Digital Orders for WO Traffic allows broadcasters to sell, fulfill, invoice, and report on digital campaigns within their existing WO Traffic workflows.

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Trusted by the biggest names in digital audio

Learn more about how WideOrbit’s digital audio solutions can help you maximize revenue.
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Digital solutions highlights

Digital Audio Automation Blog

Blog Post

Digital Audio: How Advertisers Can Reach Growing Audiences with Automated Buying

streamlining tv ad proposals

Blog Post

Streamlining TV ad proposals and sales across linear and digital

Blog Post

A Look Ahead: The Future of Digital/Linear Convergence and Addressable TV Advertising