Digital order management between traffic and billing software and digital ad solutions has traditionally been a manual process, requiring duplicate data entry between disparate systems. Considerable time and resources are required to ensure proper reconciliation between linear and digital systems.
WideOrbit’s Digital Orders module for WO Traffic and WO Network is a complete, digital order management system for all types of digital ads, including digital audio, CTV/OTT, and social media ads. Digital orders can be entered directly into WO Traffic or WO Network, while integrations with digital ad managers allow performance information to sync directly with WO Traffic or WO Network for accurate and efficient reconciliation and invoicing.
WO Network – Digital Orders will help you:
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Streamline tv & digital ad operations management
Manage and execute cross-screen campaigns through a single ad operations system.
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Reduce errors and liability
Eliminate redundant data entry for linear and digital campaigns. Reconcile and invoice both on one system.
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Unify revenue reporting
Create actionable reports with insights on linear and digital revenue performance.
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Integrate with digital ad solutions
Built-in integrations with Google Ad Manager, FreeWheel, and more.
We’ve integrated with digital ad managers for added efficiency
Available with:
WO Traffic
Ad trafficking and billing software designed for the changing local landscape, providing a solid foundation from which stations can manage, execute, and scale end-to-end ad trafficking and sales.
Learn MoreWO Network
Simplifies every aspect of network ad sales and commercial operations, from proposals and planning, to deal maintenance, stewardship, and billing.
Learn MoreRecommended content for you
Blog Post
A Look Ahead: The Future of Digital/Linear Convergence and Addressable TV Advertising
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