Products

WO Payments Suite provides the much-needed A/R management tools to increase on time payments of invoices, reduce financial operating costs, and facilitate consistent best practices – all designed for the media industry.

WO Traffic is the broadcast industry's most widely-installed end-to-end ad management platform, making it easy to execute and optimize ad sales for any media type. Unite all of your station group's operations on a single technology foundation with integrated solutions to drive efficiency, control costs and grow revenue.

Unite sales, ad operations, and finance on a single solution to simplify complex workflows, increase efficiency, and drive revenue growth.

WO Traffic - Electronic Material Instructions licensable module powers integrations to electronically aggregate and import electronic materials instructions from multiple sources. Both new and revised instructions from buy-side systems or agencies are automatically imported directly into WO Traffic, eliminating costly errors associated with manual data entry.

WO Traffic - Order Validation is a licensed module that ensures all orders comply with broadcaster-defined business rules at the point of order entry. Errors are automatically caught prior to the spot airing, eliminating time wasted searching for and correcting incorrect or missing data.

WO Traffic - Radio Interchange is a licensed module that enables an API-based integration between Network/Barter Partners and WO Traffic customer databases. By automating every step of network and barter advertising, WideOrbit’s solution helps stations save significant time and effort while reducing errors associated with manual data entry.

Export G/L (General Ledger) is a licensed module within WO Traffic that generates an export file (e.g., a .csv format file) that includes high-level, rolled-up revenue, invoice, payment, and revenue adjustment data by property to be imported into a financial system (e.g., Oracle, Great Plains, etc.).

Allows publishers to distribute and monetize live audio streams to any device.

Provides podcasters and other on-demand audio creators with infrastructure for managing, monetizing, and measuring their content.

Automates digital audio ad transactions by enabling Real Time Bidding (RTB) and private deal transactions against live publisher audio inventory.

Seamless Digital Order and Digital Log integration with WO Traffic enables the ultimate in Digital + Linear traffic management, workflow efficiency, and revenue optimization.

Seamless Digital Order and Digital Log integration with WO Network enables the ultimate in Digital + Linear traffic management, workflow efficiency, and revenue optimization.

Bring TV inventory from more than 1,000 stations into any buying console. DSPs and other technology partners can integrate with TV station inventory through our API.

Secure spots directly from stations as little as 7 days from air and optimize campaigns mid-flight based on performance. Spots aren’t guaranteed until an offer is accepted by the seller.

WO Media Sales empowers TV sales teams to build proposals with a full suite of tools leveraging real-time account information, inventory availability, and audience research and delivery metrics. Integration with WO Traffic extends data consistency across linear and digital.