September 7, 2022
WO Automation for Radio for live football play-by-play
Those Friday Night Lights are switching on and radio stations across the country are gearing up as another exciting season of live football broadcasting gets…
September 6, 2022
Television turns 95: Celebrating with our favorite commercials
Ninety-five years ago, on September 7, 1927, Philo Farnsworth transmitted the first all-electronic television image. Unlike previous efforts at television transmission that involved mechanical components, Farnsworth’s…
August 24, 2022
Celebrating National Radio Day and Radio Commercials Day
With National Radio Day on August 20th and Radio Commercials Day on the 28th, we thought we’d celebrate both by gathering a few radio stories…
August 16, 2022
WO Automation for Radio for small broadcasters
Cost effective solutions to streamline station operations WO Automation for Radio can help stations of all sizes streamline operations, both in-studio and remotely, to deliver…
August 2, 2022
WO Network 2022: New features to improve efficiency and maximize revenue
WideOrbit remains committed to working closely with customers, to help them improve their existing processes through continuous improvement in our core products, our TV ad…
July 20, 2022
Update: Media industry trends to watch in 2022
Early this year, many in the media industry were anticipating 2022’s hotly contested mid-term elections would lead to a significant increase in political ad spend,…
June 10, 2022
Ad-supported streaming is good news for both consumers and advertisers
Netflix dominated headlines earlier this year with news of significant Q1 subscriber losses globally – down by 200,000 in the US alone – losses that…
May 25, 2022
What’s new in WO Traffic v22.0: Automated addressable ad replacement is here
The latest release of WO Traffic, our flagship media sales, traffic, and billing software, introduces our revolutionary addressable ad replacement solution for live streams, in…