June 10, 2021
A Look Ahead: The Future of Digital/Linear Convergence and Addressable TV Advertising
Will Offeman, WideOrbit’s Chief Product Officer, recently participated in a TV[R]ev Thought Leaders Circle Town Hall on “The Year Ahead in Addressable Advertising”. During his…
May 19, 2021
Townsquare Media Streamlines Network/Barter Ad Management with Automation
Network and barter advertising transactions typically involve extremely manual, time-consuming processes. Managing orders, materials, and affidavits requires many hours of effort per week, tying up…
May 5, 2021
Digital Audio: How Advertisers Can Reach Growing Audiences with Automated Buying
Advertisers are finding it increasingly important to embrace an expanding digital audio landscape. The 2021 Infinite Dial report shows significant growth in digital audio, estimating…
April 21, 2021
Remote Radio Station Operations with WideOrbit – WO Automation for Radio Version 5
The latest version of WO Automation for Radio, version 5.0, includes significant improvements to help broadcasters manage station operations from anywhere, on nearly any device.…
March 19, 2021
The High Cost of Ransomware – And How to Avoid It
For more information on this topic, watch our recorded webinar, Widen Your World: Protect Your Data, Protect Your Business. Every IT professional, in every industry,…
March 17, 2021
The Infinite Dial 2021: Digital Audio Continues to Grow – Are You Keeping Pace?
Released last week, The 2021 Infinite Dial report once again shows significant growth in digital audio. The report estimates that in 2021, weekly online audio…
March 16, 2021
Automating Traditional Workflows to Streamline Spot TV Transactions
A lot of talk recently has focused on automated, or programmatic, buying and selling of spot TV. But traditional deals, those that are transacted manually,…