September 29, 2023
Recap: WideOrbit Connect User Conference 2023
We had a great time at the 2023 WideOrbit Connect User Conference and hope you did as well. Here’s a quick recap of the conference…
September 20, 2023
Myth vs. fact: Broadcast TV advertising and marketplace buying
Broadcast TV has long been proven to be the most effective medium for building brand awareness. It is also perceived as both difficult and expensive…
August 9, 2023
What’s new in WO Network 2023
The latest release of WO Network, our flagship network ad sales and commercial operations platform, introduces key benefits to help cable and broadcast TV networks…
August 7, 2023
Go from order-to-cash fast with full-featured A/R automation
Purpose-built for the media industry to extend automation throughout the entire accounting cycle, WO Payments Suite helps media finance teams manage unique accounting challenges by…
November 18, 2022
Automate Airtimes and Direct Response workflows in WO Traffic and WO Network
WO Airtimes and WO Long Form DR for WO Traffic and WO Network help media organizations save time and money by automating workflows. WO Airtimes…
November 14, 2022
WideOrbit at NAB New York: Streamlining the Management of Multi-Platform Ad Campaigns
At this year’s NAB Show New York, Will Offeman, WideOrbit CPO, sat down with NAB Amplify Senior Editor Emily Reigart to discuss how WideOrbit solutions…
September 6, 2022
Television turns 95: Celebrating with our favorite commercials
Ninety-five years ago, on September 7, 1927, Philo Farnsworth transmitted the first all-electronic television image. Unlike previous efforts at television transmission that involved mechanical components, Farnsworth’s…
April 4, 2022
WO Network’s Reweight Analysis Report: Deeper insights to save time and money
Trying to reweight or remix multiple Plans and Deals across multiple properties has traditionally been a manual task. Effective reweight and remix comparisons are critical…