100 year anniversary of radio

November 19, 2020

Happy 100th Anniversary to Radio: Love Letters Celebrating Connection

Part 3 of 5. Read Part 1 and Part 2. Right from the very first commercial broadcast, uniting listeners over presidential election results, radio has…

WideOrbit Cybersecurity blog image

February 27, 2020

Cybersecurity Awareness for Broadcasters: Top 10 Recommendations to Reduce Risk

The threat of ransomware is a reality for broadcasters, whether local or national, radio or TV, individual stations, station groups, or broadcast networks. With several…

2019 Dynamic Pricing & Revenue Management Trends in Media

May 21, 2019

Digital Trends with BI and Predictive Analysis

As the industry continues to evolve, media companies are left wondering how to scale and monetize a growing digital, personalized approach. With the explosion of…

November 16, 2018

How Media Companies Can Leverage Traffic Data to Predict Wins

This is the seventh installment of a series highlighting TV industry thought leaders who spoke at or attended WideOrbit Connect 2018. Check out the previous…

December 7, 2017

Customer Story: Business Intelligence Drives Revenue for Townsquare Media

Business intelligence helps Townsquare Media make the best possible use of its inventory and scope out potential problems weeks in advance. Earlier this year, we…

October 4, 2017

Advanced Analytics: They’re Not Just for Sports

Insights from Business Intelligence fuel the success of your favorite sports teams. Why not your company, too? Sports are full of examples of innovative new…

August 30, 2017

How Entravision Uses Traffic Data to Deliver More Revenue

Entravision uses business intelligence and traffic system data to grow revenue and spotlight undervalued inventory. It’s no secret that some of the world’s best-run companies…