April 16, 2024

Consolidated digital order management with WO Digital Hub

With the number of digital platforms continuously on the rise, a consolidated digital order management system is critical – now more than ever. WO Digital…

WideOrbit Advanced TV

December 20, 2018

Advanced TV Exec David Ernst: How A+E Drives Guaranteed Outcomes for Ad Buyers

This post is part of a series highlighting TV industry thought leaders who attended WideOrbit Connect Networks in November 2018.  David Ernstm, A+E Networks VP…

WO Analytics business intelligence Townsquare

December 7, 2017

Customer Story: Business intelligence drives revenue for Townsquare Media

Business intelligence helps Townsquare Media maximize inventory yield and identify potential problems before they happen. Business intelligence (BI) tools can help businesses analyze performance, spot…

data-driven culture

August 16, 2017

Five steps to a data-driven culture

We work with a variety of media companies looking to build data-driven cultures that look to business intelligence (BI) and traffic system data for insight.…

Media Business Intelligence

August 7, 2017

Measure and manage the right things with business intelligence tools

It’s often said that “What gets measured, gets managed.” It also follows that what’s easiest to measure is what gets the most attention. For media…