June 18, 2025

The Quest to Streamline Local TV Advertising: Automation, Programmatic, and the Path Forward

By Brian Thoman, WideOrbit Chief Technology Officer Local TV advertising continues to play a vital role in reaching high-value audiences, but buying and selling remains…

Media Buying and Selling with AI

February 1, 2024

Enhancing Media Buying and Selling with AI

Artificial Intelligence (AI) is revolutionizing processes across virtually all industries, and the media world is no exception. In the constantly evolving media buying and selling…