November 18, 2022
Automate Airtimes and Direct Response workflows in WO Traffic and WO Network
WO Airtimes and WO Long Form DR for WO Traffic and WO Network help media organizations save time and money by automating workflows. WO Airtimes…
October 26, 2022
Automate the import of material records with Electronic Materials for WO Traffic
Electronic Materials for WO Traffic helps streamline the import of material records, helping broadcasters increase efficiency by quickly importing material assets from buy-side systems. Electronic…
September 6, 2022
Television turns 95: Celebrating with our favorite commercials
Ninety-five years ago, on September 7, 1927, Philo Farnsworth transmitted the first all-electronic television image. Unlike previous efforts at television transmission that involved mechanical components, Farnsworth’s…
July 20, 2022
Update: Media industry trends to watch in 2022
Early this year, many in the media industry were anticipating 2022’s hotly contested mid-term elections would lead to a significant increase in political ad spend,…
May 25, 2022
What’s new in WO Traffic v22.0: Automated addressable ad replacement is here
The latest release of WO Traffic, our flagship media sales, traffic, and billing software, introduces our revolutionary addressable ad replacement solution for live streams, in…
March 9, 2022
Save time and money with streamlined digital order management
Digital order management between broadcast traffic and billing software and digital ad solutions has traditionally been a manual process, requiring duplicate data entry between disparate…
February 2, 2022
Media Industry Trends to Watch in 2022
While anticipation is high surrounding the predicted increase in political ad spend for this year’s mid-term elections, that expected influx of cash is just one…