Broadcast tv advertising myths

September 20, 2023

Myth vs. fact: Broadcast TV advertising and marketplace buying

Broadcast TV has long been proven to be the most effective medium for building brand awareness. It is also perceived as both difficult and expensive…

Integration of Automation and Traffic systems

August 16, 2023

Customer Story: WUIS-NPR Illinois Streamlines Operations with WideOrbit

Seamless integration of radio automation and traffic systems saves time and money WUIS-NPR, the University of Illinois Springfield’s NPR radio station, is realizing improved efficiency…

August 7, 2023

Go from order-to-cash fast with full-featured A/R automation

Purpose-built for the media industry to extend automation throughout the entire accounting cycle, WO Payments Suite helps media finance teams manage unique accounting challenges by…

July 12, 2023

Control station operations while on-the-go with WO Automation for Radio Mobile

WO Automation for Radio (AFR) Mobile is an iOS application specifically designed to enable control of WO Automation for Radio from anywhere. Other systems using…

WO AFR Group Voice Tracking

June 14, 2023

Efficiently manage the simultaneous creation of voice tracks for multiple stations with WO Automation for Radio Group Voice Tracking

Radio stations are facing unprecedented cost pressures and need to deliver quality programming efficiently and economically. Group Voice Tracking enhancements in WO Automation for Radio…

AFR Scheduling Templates Blog

February 6, 2023

Improve efficiency with automated scheduling templates in WO Automation for Radio

Scheduling templates in WO Automation for Radio offer improved efficiency to suit a variety of radio station programming needs. Template scheduling is extremely effective for:…

WO Automation for Radio for live football

September 7, 2022

WO Automation for Radio for Live Football Play-by-play

Those Friday Night Lights are switching on and radio stations across the country are gearing up as another exciting season of live football broadcasting gets…