A technology platform for media companies to manage and monetize content, everywhere.

About Us

We're presenting at MFM 2019 in New Orleans. Come join us!

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Technology platform built to create value on both sides of media transactions

Our core solution, WO Traffic, was introduced in 1999 to streamline workflow for customers in radio, cable, and TV. In 2015, our Programmatic advertising media exchange was introduced as an innovative approach to the buying process, increasing demand for broadcasters and efficiencies for advertisers.

Products custom built for the media industry

Custom-built for the media industry

A technology platform that addresses the entire ad sales cycle, from air to invoice, giving you control, flexibility, and ease. Gain centralized oversight and cross-platform capabilities in a quickly evolving industry.

Delivering value through innovation

Produce value on both sides of the media transaction with forward-looking technology that meets the needs of your changing business. From sellers to buyers, make the most of your operations.

Tested and proven media platform

A trusted partner with over 16 years experience and a passion for media. We have scale but we also have perspective and work to develop products that delight customers and solve complex challenges.

Read our article about the importance of TV in your media mix

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What's the latest with WideOrbit

From the Blog

Advanced Analytics: They’re Not Just for Sports

From the Blog

Armanino Awards WideOrbit’s Margaret McCarthy Most Innovative CFO

Programmatic Revenue Blog Post

From the Blog

CEO Eric Mathewson: Broadcasters’ Programmatic Revenue Will Grow

From the Blog

WideOrbit and Mediaocean Partner to Improve Avails Responses, Proposals, and More

20 years experience innovating media operations


of US local broadcast TV revenue is managed with our software


stations & networks run on the
WideOrbit platform


ad revenue managed annually
with WideOrbit

Want to learn more?
Contact Us