WO Analytics

Built for the media industry, WO Analytics delivers actionable insights to improve pricing, revenue and sales performance. Choose from our on-prem or cloud solutions depending on your unique business needs. 

Advanced media business intelligence

Select the right solution

Leverage ready-to-use tools from a public cloud-based server or implement an on-prem server hosted by WideOrbit for increased flexibility and support.

Unified business view

Aggregate all relevant media data into a single source of truth for a unified view across channels, markets and platforms.

Analyze business performance

Discover industry-specific insights like spot revenue leakage, excessive discounts and unresolved pre-empts.

Drive revenue

View high-level trends or dive into granular details, like spot level data, to identify new revenue opportunities, assess risk and improve business performance.

Action data immediately

Intuitive, pre-built dashboards make it simple for any user to gain insights. Customize reports for any business situation.

Insights on-the-go

Access data at your desk or on the go with mobile-friendly reporting.

Which solution is right for you?


Product Feature WO Analytics Enterprise WO Analytics Cloud
Mobile App Yes Yes
Dashboards Pre-built + Bonus Dashboards Customizable (All users) Pre-built Dashboards Customizable (Power users)
Implementation Months Weeks
Costs Upfront System Cost + Monthly Fee (Dedicated server, customizable elements) Low Start-up Cost + Monthly Fee (Fully hosted cloud solution)
Data Sources Multiple Sources (Includes data mapping) Single Source Only (WO Traffic / WO Network)
Custom Data Import Full Capability Limited Capability
Historical Data 4 Past Years Current + Next Year 2 Past Years Current + Next Year
Data Available For Analysis Spot (Revenue), Budget, Pacing, Inventory Capacity, Invoices, Payments, Traffic Log, System Event Log Spot (Revenue), Budget, Pacing, Inventory Capacity
WideOrbit Integrations Fully Supported WO Traffic, WO Network, WO Traffic - Digital Orders
Revenue Analytics Integration Yes No
Trainings Personalized, On-site Standard, Web-based

Read more about Analytics

WO Analytics Enterprise

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WO Analytics Cloud

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