August 2, 2022
WO Network 2022: New features to improve efficiency and maximize revenue
WideOrbit remains committed to working closely with customers, to help them improve their existing processes through continuous improvement in our core products, our TV ad…
July 20, 2022
Update: Media industry trends to watch in 2022
Early this year, many in the media industry were anticipating 2022’s hotly contested mid-term elections would lead to a significant increase in political ad spend,…
June 10, 2022
Ad-supported streaming is good news for both consumers and advertisers
Netflix dominated headlines earlier this year with news of significant Q1 subscriber losses globally – down by 200,000 in the US alone – losses that…
May 25, 2022
What’s new in WO Traffic v22.0: Automated addressable ad replacement is here
The latest release of WO Traffic, our flagship media sales, traffic, and billing software, introduces our revolutionary addressable ad replacement solution for live streams, in…
April 20, 2022
WO Media Sales 2021 and 2022: Empower your Sales teams to sell smarter
With the increasing complexity of today’s media landscape, TV sales teams require the ability to generate multi-media, multi-platform proposals quickly and easily. Siloed media sales…
April 4, 2022
WO Network’s Reweight Analysis Report: Deeper insights to save time and money
Trying to reweight or remix multiple Plans and Deals across multiple properties has traditionally been a manual task. Effective reweight and remix comparisons are critical…