Linear Media Solutions 


The Backbone of Linear Ad Trafficking and Finance 

WideOrbit gives stations and networks the foundation they need to manage, execute, and scale linear ad sales with confidence. As the industry’s most trusted system of record, WideOrbit powers integrated solutions that drive greater efficiency, reduce costs and liability, and help your teams focus on selling, delivering, and monetizing premium linear inventory. 

Built for Stronger, Smarter Linear Operations

Core Capabilities That Power Performance

Click through to find out more about our capabilities. 

    Media Sales

    • Robust proposals
    • Rate cards and impression estimates
    • Campaign performance and stewardship

    Traffic Operations

    • Spot placement optimization
    • Log preparation, editing, and reconciliation
    • Comprehensive media asset management

    Billing and Collections

    • Credit management
    • Billing and accounts receivable
    • Export to G/L systems

    WideOrbit Linear Solutions

    Solutions designed to meet the unique needs of radio, local TV stations, broadcast and cable networks, and global media organizations.

    WO Traffic

    An end-to-end linear traffic and operations solution built to help stations manage, execute, and scale ad sales – today and for the future.

    WO Network

    Purpose-built for broadcasting and cable networks, simplifying everything from proposals and planning to deal maintenance, stewardship, and billing.

    WO Omni

    Designed for media organizations with properties outside the U.S., offering a full-scale traffic platform to manage, optimize, and execute ad sales, from proposal through collections.

    WO Media Sales

    Build proposals using real-time account
    information, inventory available, audience
    research, and delivery metrics.

    The Industry Standard for Linear Monetization

    With almost 6,500 stations and networks already managing $33 Billion in ad revenue annually on the WideOrbit platform, you can rest easy with the industry’s most-installed platform for managing linear ad inventory and traffic, with custom-built tools for maximizing audience & ad inventory value. 

    Powered by WideOrbit

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    Ready to Modernize 
    Your Linear Operations?


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