WideOrbit Blog

On the passing of Greg Calhoun

By | Blog, Company News & Announcements | No Comments

Greg Calhoun passed away today at his Birmingham, Alabama home surrounded by his family. Greg was one of the four founders of One Domain, which WideOrbit purchased in 2012. After the acquisition, Greg stayed on with us to contribute to the growth and success of our WO Media Sales product.

Everyone at WideOrbit will miss Greg and his larger than life personality. Please join us in sharing our sympathies with Greg’s family.

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For Radio Stations, Making Money From Podcasts Is Getting Easier

For Radio Stations, Making Money From Podcasts is Getting Easier

By | Blog, On Demand Audio, Podcasting, Radio | No Comments

Stations already produce many bite-sized features – like morning show bits, interviews, news bites, and talk segments – that can easily be packaged as podcasts. Dynamic ad insertion technology like WO On Demand eliminates barriers to extending station content, converting it to podcasts, and making money. For stations with these kind of features, podcasting is a great opportunity to extend and monetize content without adding significant additional work for sales teams or on-air talent.

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