June 26, 2020
Access New Demand for Local TV Inventory with Programmatic Selling
Access New Demand for Local TV Inventory with Programmatic Selling In a recent post, we talked about the fact that as COVID-19 began forcing so…
October 23, 2019
Part 5 of 5: The Secret Sauce
When I started at WideOrbit, I was tasked with traveling to local broadcast stations to train folks on the WideOrbit software. I thought this would…
October 21, 2019
Part 4 of 5: Seeing Clearly Through the “Clouds”
Europeans visiting San Francisco in the summer are often prepared for cloudy weather but are instead greeted by a dense fog that often blurs their…
October 16, 2019
Part 3 of 5: Leveraging a Solid Foundation for the Next-Gen Traffic System
I’ve always been proud to be a life-long broadcaster, with my earliest exposure going back to a part-time after school job at the local television…
October 7, 2019
Part 2 of 5: Industry Collaboration – Making the Sum Greater Than the Parts
Long before I joined WideOrbit 15 year ago, people have been predicting the end of television. The VCR was going to be the end of…
September 23, 2019
Part 1 of 5: We’re Just Getting Started
It’s hard for me to imagine that WideOrbit is now 20 years old. Having a Wall Street background, when Eric founded the company in 1999,…