Radio Automation System
Today’s distributed operations demand a strong, flexible, and easy-to-use radio automation system to keep stations sounding great around the clock. WO Automation for Radio makes it easy to run multiple markets from any location while addressing the unique needs of every station department. Our solution helps stations manage and broadcast revenue-generating content while reducing operations costs and simplifying workflow.
Keep stations on air and sounding great
Centralized Content Creation
Record, import, edit and convert music for automatic distribution to the right markets.
Reconcile spots as soon as they run or fail to air.
Share content with stations in multiple markets.
Manage operations from any browser. Stay in command when you’re out in the field.
WO Traffic Integration
Integrate with WO Traffic for live log editing, electronic playlist delivery, real-time reconciliation and automatic run date synchronization.
Centralized Playlist Creation and Editing
Instantly change spots, music or other programming elements.
Multi-Market Voice Tracking
Record voice tracks remotely and deliver to any station via a web browser.
Manage the audio library centrally and search other markets for content.
Take control of the user interface with customizable widgets.
Enhanced MusicMaster Integration
Integrate with the leading scheduling solution for intelligent song replacement, real-time reconciliation, advanced music searching and automatic song card creation.
- Manage content and playlists remotely for automatic distribution to relevant markets
- Connect remote systems with “friendship” functionality; instantly change spots, music and other programming elements from anywhere
- Leverage talent from other markets with multi-market voice tracking
- Automate manual tasks and reduce duplicate data entry with WO Traffic integration
- Eliminate make-goods and reduce sales reliance on other departments to get ads on the air
- Edit playlists in real time or use MusicMaster integration to suggest replacement songs that comply with programming rules
- Enjoy a highly intuitive touchscreen user interface
- Customize the interface with widgets to your station’s preferences
- Improve fulfillment of FCC mandates
“I fully rely on WO Automation for Radio to deliver quality programming to listeners, and it consistently delivers.”
— John Soller, Vice President of Engineering for Radio One