WO Analytics Enterprise

Advanced media business intelligence

Aggregate Granular Data

Transform data from traffic, sales, and
financial systems into powerful KPIs and
custom dashboards.

Analyze Business Performance

Analyze industry-specific insights like spot revenue leakage, excessive discounts, and unresolved pre-empts.

Identify New Revenue Opportunities

Improve pricing strategy with detailed price discount analysis insights at every level.

Product Feature	WO Analytics Enterprise	WO Analytics Cloud
Mobile App	Yes	Yes
Dashboards	Pre-built + Bonus Dashboards Customizable (All users)	Pre-built Dashboards Customizable (Power users)
Implementation	Months	Weeks
Costs	Upfront System Cost + Monthly Fee (Dedicated server, customizable elements)	Low Start-up Cost + Monthly Fee (Fully hosted cloud solution)
Data Sources	Multiple Sources (Includes data mapping)	Single Source Only (WO Traffic / WO Network)
Custom Data Import	Full Capability	Limited Capability
Historical Data	4 Past Years Current + Next Year	2 Past Years Current + Next Year
Data Available For Analysis	Spot (Revenue), Budget, Pacing, Inventory Capacity, Invoices, Payments, Traffic Log, System Event Log	Spot (Revenue), Budget, Pacing, Inventory Capacity
WideOrbit Integrations	Fully Supported	WO Traffic, WO Network, WO Traffic - Digital Orders
Revenue Analytics Integration	Yes	No
Trainings	Personalized, On-site	Standard, Web-based

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