WO Digital Hub provides a single platform that unifies digital ad sales, operations, execution, and finance across multiple properties and ad servers. Robust integrations with pre-sales, CRM, finance, accounting, performance, analytics, programmatic platforms, and audience measurement data providers allow for automated workflows, increasing efficiency and driving revenue growth.
Powerful automations leverage pricing rules, proposal approvals, reporting, billing, and ad server order creation, while customizable dashboards and analytics provide instant intelligence on order delivery and invoicing to help publishers uncover the most profitable ways to bundle inventory.
WO Digital Hub allows you to:
Automate workflows with unified digital ad sales, operations, and finance on a single platform
Integrate data from pre-sales and CRM systems, rate card builders, audience measurement providers, and more
Connect with ad servers such as Google Ad Manager, FreeWheel, and AdsWizz
Access holistic intelligence across your entire digital landscape with customizable dashboards
Helping you overcome your business challenges
WO Digital Hub is designed to evolve as industry requirements change, so you can focus on generating more business while saving time and money
Robust integrations
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Ad servers: display, mobile, video, audio
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CRM systems
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Third-party delivery systems
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Inventory, forecast, and analytics systems
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Audience measurement providers (Nielsen, Comscore, and more)
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Data platforms
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Programmatic platforms
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Financial systems
Digital campaign execution
Automate delivery through connections with Google Ad Manager, FreeWheel, AdsWizz, Ad-Juster, and other platforms.
Customizable dashboards
Equip your teams with the tools they need to optimize business with timely and powerful data.
Revenue Overview
Single view of critical KPIs for sales leadership, including percentage breakdown of products sold, the time it takes for an order to go from proposed to signed, and more.
Trafficker View
Quick snapshot for traffickers to monitor which campaigns will be starting soon, which orders may have an issue recording performance, and orders that are currently running.
Orders
Single view of orders and opportunities for media planners and sales representatives, including where orders are in the approval pipeline and incoming opportunities that will need orders built out.
Trafficking Screen
Single screen for traffickers to see which line items need to be pushed to an ad server.
Featured Content
Blog Post
Introducing WO Fusion: Next-generation, cross-media ad sales supporting alternate audience measurement currencies
Get your copy of our WO Digital Hub product overview
Drive efficiency and revenue growth with unified digital workflows, from quote to cash. WO Digital Hub provides consolidated digital order management to help future-proof your business.
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