September 24, 2020
Automation to Simplify Traditional Spot TV Transactions
For what feels like forever, broadcast TV industry buzz has centered around impression-based selling and automated transactions. But while those things are indeed important, ~95%…
June 10, 2020
Remote Workers Require Remote Access: How WideOrbit’s Web-Enabled Solutions Can Help
As the broadcast industry shifts to accommodate an increasing number of remote workers, many companies are struggling to provide employees with remote access to the…
April 8, 2020
Free-up technical personnel and resources with WO Cloud
Many businesses right now are struggling to get by with only essential workers on-site, as staff members who can, move to working remotely. That means…
February 27, 2020
Cybersecurity Awareness for Broadcasters: Top 10 Recommendations to Reduce Risk
The threat of ransomware is a reality for broadcasters, whether local or national, radio or TV, individual stations, station groups, or broadcast networks. With several…
January 14, 2020
Impression-Based Selling: The Common Currency Required for Digital-Linear Convergence
With all the buzz about linear TV moving toward impression-based ad sales, many local broadcasters are wondering what that shift will mean for them. The…
January 6, 2020
Are You Ready for Next Gen TV?
Even though 4K and Smart TVs are everywhere, and becoming more affordable every day, they’re already a hair’s breadth away from obsolescence. Why? Because they…