June 10, 2021
A Look Ahead: The Future of Digital/Linear Convergence and Addressable TV Advertising
Will Offeman, WideOrbit’s Chief Product Officer, recently participated in a TV[R]ev Thought Leaders Circle Town Hall on “The Year Ahead in Addressable Advertising”. During his…
March 17, 2021
The Infinite Dial 2021: Digital Audio Continues to Grow – Are You Keeping Pace?
Released last week, The 2021 Infinite Dial report once again shows significant growth in digital audio. The report estimates that in 2021, weekly online audio…
March 4, 2021
Setting the Stage for NextGen TV
Between the current pandemic and the 2020 election season, the broadcast industry has had a lot to talk about besides ATSC 3.0. Deployments were slowed…
October 27, 2020
Digital-Linear Convergence – Offering Your Advertisers the Best of Both Worlds
The media industry has been talking about digital-linear convergence for years but recent growth in digital in general, and OTT in particular, has added new…
August 25, 2020
The Ultimate Checklist for Replacing Your Digital Order Management System
Our free checklist will help you choose the right system Starting fresh with a new order management system (OMS) is a great opportunity to accelerate…
March 31, 2020
Monetizing Streaming Video: Alternatives to Complement (or Replace) YouTube Live’s Monetization Options
Part 2 of 2: In Part 1 of this series, we discussed monetizing live-streaming video through YouTube Live’s native monetization tools. But those tools are…