June 18, 2025
The Quest to Streamline Local TV Advertising: Automation, Programmatic, and the Path Forward
By Brian Thoman, WideOrbit Chief Technology Officer Local TV advertising continues to play a vital role in reaching high-value audiences, but buying and selling remains…
January 22, 2019
Google Announces Successful Programmatic TV Buying
A TV Campaign For Google Home Mini Using Inventory from WO Programmaticwas More Effective and Faster to Buy Google just released its latest case study on…