January 3, 2019
WideOrbit’s Susie Hedrick: Addressing the Challenge of Cross-Media Campaigns
This is the next installment of a series highlighting TV industry thought leaders who attended WideOrbit Connect Networks in November 2018. Susie Hedrick has been…
November 21, 2018
Lilly Broadcasting’s Chief Financial Officer on the Unmatched Reach of Local TV
This is the eighth installment of a series highlighting TV industry thought leaders who spoke at or attended WideOrbit Connect 2018. Lilly Broadcasting has good…
November 7, 2018
Pearl TV’s Anne Schelle on ATSC 3.0’s Potential Benefits for Local Broadcast
This is the sixth installment of a series highlighting TV industry thought leaders who spoke at or attended WideOrbit Connect 2018. . Pearl TV Managing…
October 26, 2018
CEO Eric Mathewson on Marketplace revenue growth for broadcasters
In this video interview from Beet.TV, WideOrbit CEO Eric Mathewson explains that the company’s software is the system of record for broadcast TV and radio…
October 8, 2018
Hearst’s VP of Technology Discusses the TIP Initiative and the Local Broadcast Opportunity
This is the first installment of a series highlighting TV industry thought leaders who spoke at or attended WideOrbit Connect 2018. In August of this…
March 1, 2018
Where will TV’s next revenue boost come from?
As far back as 15 years ago, we were hearing that a substantial portion of TV ad spending was set to shift to digital media.…