WideOrbit Insights

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Shawn Roberts
Director, Public Relations
+1.510.397.8743
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Events

WideOrbit Programmatic TV Insights Survey

Programmatic TV Insights: Ad Buyers to Embrace PTV in 2017

| Blog, Programmatic, TV | No Comments

WideOrbit’s Programmatic TV Insights Survey, based on responses from more than 200 media buyers nationwide, is now available as a free download. The survey reveals surprising findings on the future growth of programmatic TV and how it will impact overall ad budgets.

Research: Ad Buyers Plan to Increase Programmatic TV Spending

| Press and News, Press Releases | No Comments

73% of media buyers expect to spend up to half of their TV advertising budgets on programmatic TV in 2017. The increase will be fueled by shifting spending to programmatic TV from other media, including digital video.

CrossChannel Image III

Programmatic TV Success Story: Mobile Games Publisher

| Blog, Programmatic, TV | No Comments

Find out how a leading mobile game publisher purchased local broadcast TV ads with WO Programmatic TV that grew their installed base while reducing their cost per install.

2016-ptv-info

Infographic: Ad Buyers and Programmatic TV?

| Blog, Programmatic, TV | No Comments

Today we’re debuting our infographic with highlights from our recent white paper, The Power and Potential of Programmatic TV. Taken from surveys and exclusive interviews with top ad buyers, this graphic makes it easy to skim some of our most important finding on the future of programmatic TV.

WABE

October 18–20, 2015
Sheraton Wall Centre
Vancouver, BC, Canada

Advanced Advertising Summit

October 20, 2015
Waldorf Astoria
New York, NY, USA

Hispanic Television Summit

October 22, 2015
The Park Central Hotel
New York, NY, USA

EGTA NYC Radio Tour

October 26–29, 2015
Warwick Hotel
New York, NY, USA

RAB Board Meeting

October 27–28, 2015
Location TBD
Minneapolis, MN, USA

NHAB Conference

October 29, 2015
Location TBD
USA

ad:tech New York

November 4–5, 2015
The Javits Center
New York, NY, USA

RAIN Summit Europe

November 4, 2015
1 Wimpole St
London, UK

Next TV Summit & Expo

December 1, 2015
Julia Morgan Ballroom
San Francisco, CA, USA