October 26, 2022
Automate the import of material records with Electronic Materials for WO Traffic
Electronic Materials for WO Traffic helps streamline the import of material records, helping broadcasters increase efficiency by quickly importing material assets from buy-side systems. Electronic…
October 11, 2022
Media planning for 2023? Don’t overlook the power of local broadcast TV
As we approach the end of the year, marketers’ thoughts turn not to holiday campaigns – those should already be locked in and launching in…
September 7, 2022
WO Automation for Radio for Live Football Play-by-play
Those Friday Night Lights are switching on and radio stations across the country are gearing up as another exciting season of live football broadcasting gets…
September 6, 2022
Television turns 95: Celebrating with our favorite commercials
Ninety-five years ago, on September 7, 1927, Philo Farnsworth transmitted the first all-electronic television image. Unlike previous efforts at television transmission that involved mechanical components, Farnsworth’s…
August 24, 2022
Celebrating National Radio Day and Radio Commercials Day
With National Radio Day on August 20th and Radio Commercials Day on the 28th, we thought we’d celebrate both by gathering a few radio stories…
August 16, 2022
WO Automation for Radio for small broadcasters
Cost effective solutions to streamline station operations WO Automation for Radio can help stations of all sizes streamline operations, both in-studio and remotely, to deliver…