WideOrbit Customer support
+1.415.675.6775

ROI TOOL

Looking for a new sales, traffic & billing system?

CAREERS

Looking for a challenge?

WO Traffic 4.6

Complete workflow for the
management of advertising infrastructure.

Overview

Designed by broadcasters for broadcasters, WO Traffic supports multi-station and multi-channel capabilities and provides real-time, flexible, and customizable reports for individual stations and networks or in a rollup view across stations and networks.

WO Traffic also allows users to track and respond to pending business and monitor projected revenue and CPP's for competing stations in the market. WO Traffic leverages technological advances to offer dynamic and user-friendly tools for order entry, schedule preparation,and management of accounts receivable.

WO Traffic 4.6 provides:

  • System scheduled bookend, piggyback, and billboard spots.
  • Drag and drop spot scheduling, format scheduling and promo/psa fill.
  • Easy access to database from home or on the road.  No more emergency trips to the office!
  • Automated email notification for preempts and makegoods.
  • Consolidate airtime and non-air time billing on a single contract.
  • Easily identify low priority and broad rotator spots in inventory report and take immediate action.
  • Full EDI capabilities for electronic contracting and invoicing.
  • Brand allocation for bulk schedules
  • Track fulfillment of “deals” for high volume buyers (New in v4.6).
  • Create templates for commonly entered orders for ease of entry
    (New in v4.6).
  • Fully configurable spot placement engine to accommodate individual station policies.
  • Multiple product codes per spot to accommodate complex separation requirements.
  • Automated tool to fill unsold inventory.
  • All information is real time, so reports are updated as transactions occur.
  • Operate multiple stations out of a single database for simplified rollup reporting and more efficient data entry.
  • Full support for multi-channel broadcasts to allow for more targeted ad buys (Enhanced for v4.6).
  • Comprehensive security controls that are fully audited for SOX compliance.
  • Application is easily customized to suit individual station and/or user preferences.
  • User friendly interface for order management, inventory management, and log preparation.
  • Supports BXF standards for live log integrations (Coming soon).
  • Dynamic bi-directional integration with DDS/MediaOcean (New in v4.6).
  • Compliant with TVB ePort initiatives
    (New in v4.6).
  • Comprehensive credit management tool set, including Cash In Advance accounts (Enhanced in v4.6).
  • Import historical revenue and accounts receivable from legacy systems.
  • Comprehensive A/R toolset for invoices, payments, statements and aging.

 

 


Professional Services

WideOrbit also offers a variety of Professional Services offerings to help improve the overall use of WideOrbit products.  For more information please visit our Services tab on the navigation bar or click here for a PDF version of our Professional Services Brochure.

Demonstration Request

WideOrbit believes that it is hard to get excited about any software without actually seeing the product. Click below to sign up for a demo (either live or via the web) or please contact:

Mike Zinsmeister
Vice President, Sales
Office: +1.404.378.3381
Mobile: +1.828.712.2843
mikez@wideorbit.com

request a demo